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16 Nov 2021

How to Speed Up WordPress Performance?

Do you want to improve your WordPress website speed? Your website pages should be loading speedily. It will help increase the page views, improve the user experience, and be helpful for your WordPress SEO.

In this digital world, everything is around efficiency & speed. If your site is loading slower than it must, there is absolutely no doubt that your bottom line and traffic are being affected.

This fact forced many business owners and developers to wonder how to speed up the WordPress sites. Nowadays, website performance and speed are more important than ever before.

The given information will help you recognize why fast loading times are important, and you will even learn some tips to increase the WordPress site speed.

Why Speed is Important for Your WordPress Website?

Research shows that the average users’ attention has let go from 7 seconds to 12 seconds. You have less time to present your content and satisfy your users to stay on your site.

Users’ expectations have developed more, and their endurance has reduced. Suppose if your site will load too slowly. Viewers will rapidly move to another rather than wait for more seconds.

Even if viewers don’t run away, a slow performance of the site will make them disappointed, irritated, and unsatisfied to abandon the site even they focus on shopping.

According to a study that shows Google, Amazon, & other larger sites, just a one-second delay of load time can lead to 11% fewer page views, a 7% loss in conversions, & a 16% decrease in client satisfaction.

So, if you want to get more traffic and revenue from your site, you should make your WordPress website loading page FAST!

speed of website

How to Check Your WordPress Website Speed?

Many beginners consider that their site is just OK because it does not found slow on their computer. That is a BIG mistake.

Since you regularly visit your website, the latest browsers like Chrome store your site in the cache and routinely prefetch it as soon as you start to type an address. It makes your site load almost rapidly.

A normal user who will visit your site for the first time may not have a similar experience. Viewers from different geographical locations will have a changed experience.

That’s why we suggested that you should test your site speed by using tools like Google PageSpeed Insights, IsItWP’s, Pingdom, Sucuri Load Time Tester, and more.

When testing your website speed, remember a good website page load time is under 2 seconds. So, you can make it faster, the better it is.

Google Page Speed Insights

What Slows Down Your WordPress Website?

When you get a speed test report, then you have different suggestions for improvement. The most important reason of slow down your WordPress website are:

  • Web Hosting: If your website hosting server is not configured properly, it can hurt the website’s speed.
  • WordPress Configuration: If your WordPress site is not supporting the cached pages, it will load your server, disturbing your site to slow o crash entirely.
  • Page Size: Mostly, your website images are not optimized. It will also let down site speed.
  • Bad Plugins: If you are using an imperfectly coded plugin, it can considerably slow down your site.
  • External scripts: External scripts like font loaders, ads, etc., can also have a big impact on your site performance.

Why should you speed up WordPress?

You can get high rankings of your website in Search engine results with a fast-loading time than the slow-loading ones. So, if you want to increase your site position in the SERPs, speeding up your loading pages should be your priority.

Online customers are the most irritating lot; they think that your loading should be within a second. So, if you have a WordPress site, You should get ready to achieve major progress so your online business can be more profitable.

It will help to improve your client satisfaction. Images Optimization, leveraging browser cache, and render-blocking are the most common suggestions for speedup your website.

Wordpress Development Services

 

Important Ways to Improve Site Speed Performance:

We guarantee that using the given few tips will help you to speed up your WordPress website.

Run a Website Speed Analysis

Understanding the website loading speed is the first step to improving website performance. Tracking website speed is suitable should you connect a plugin or make other changes to your website and see how it affects your website load times.

To analyze your site loading speed, try to use a tool to know how to make your website run better. By inserting your website’s URL, you will be a custom analysis emailed about how fast the website loads and specific suggestions to speed it up.

Test your website page’s performance besides site changes. With the best page performance, you can even schedule regular tests sent to your inbox, so you do not have to set it up manually.

Choose Lightweight & Fast Theme

Not all themes for WordPress are made equal. Some are better than others. A beautiful & attractive UI design is worthless if your website fails to load fast.

Rather than choosing a feature-rich theme that contains a lot of code, it is loaded whenever someone visits your website. It is better to take a minimal style by using a theme that covers the necessary features to function well.

Delete Unused Plugins & Themes

It is a fact that you should keep your themes & plugins up to date. Deleting the unused plugins & themes is necessary to speedy your site. New themes & plugins present security vulnerabilities, but they can also reduce WordPress website performance.

For the unused plugins and themes deletion, firstly, you must deactivate it. After deactivation, you will go to the inactive themes & plugins list and delete one by one you no further want.

Minify CSS, HTML, & JavaScript

Over time, HTML, CSS, and other source code files can build up and reason your website to run like molasses. To give your website a speed immunization, you should consider its code minifying.

Through minification, your site backend will be going to be a lean, mean machine. This method works by reducing the file size of JavaScript, HTML, & CSS files. It also works by removing unnecessary characters, like line breaks, spaces, and comments.

Leverage Browser Caching

When HTTP headers are set up to require a cache ending time on your web server, it also contains browser instructions on how extended the web page should be cached in visitors’ browsers. It tells your visitor’s browser to download the basics of your website from their local device rather than from the network. Since it means the browser has a smaller number of network connections to make. It will help make sure your web page loading time is faster for them.

Optimize Images

Images are important to keep engaged your website visitors. While your website may hold a ton of beautiful & attractive imagery, it is best to improve your website images to attain fast page load times. There are many ways you can improve your site images, containing reducing images size, creating an image sitemap, and adding alt text & titles.

Lazy-Load Long Pages

If your website has a one-page long home page, a Lazy Load of a long page can be a real time saver.

Lazy loading essentially stops the features lower down on your long page from being loaded till the visitor scrolls down to see them. When all of your long page content is not loading at once, it permits your website to begin rendering quickly.

Reduce Redirects

Redirects have specific uses, but unnecessary redirects, like 301 redirects & redirect chains, can certainly slow things down. It is best to remove the number of extra info requests that your web server undertakes.

Run the Latest PHP Version

Running the latest PHP version has the most important impact on your site speed. To determine if your website is scheduled to shift to the latest PHP environment, use the PHP of WP Engine compatibility checker plugin. Updating the latest PHP version on your site is also easy and completed by your user portal.

Consider Hosting Infrastructure

The hosting environment you select can intensely affect your website speed in a good and positive way. Depending on the technology & server, managing your WordPress hosting is compulsory for your faster WordPress site.

Speed Optimization

Conclusion

If you want to get the better, ensure that you should be investing in the right time and more effort compulsory to improve the performance & speed of your website.

Without WordPress site monitoring and maintenance, you will not know what the main issues are. As a result, your website will not perform well. It will have bad impacts on your potential clients and decrease sales revenue. Improve your WordPress website speed for more leads and revenue!

For immediate assistance with any type of website design and eCommerce development related requirements, connect with us now!